Second Wind Dreams is a non profit dedicated to overcoming a stigma that often goes unacknowledged: the stigma around the elderly. It’s in the way people feel the need to speak to them like babies as if they haven’t lived full legendary lives. Lives of passion, of sacrifice, of love. These legendary life stories are the core of every elderly individual that Second Wind Dreams has the honor of serving. Through Second Wind Dreams, lives come full circle. 

Through Second Wind Dreams, the legend lives on.

Art Director: McKinley Anderson

Copywriter: Bailee Burris

Spotify’s clickable links allow for listeners to donate directly upon hearing the radio spots.

The process:

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